Product Marketing Manager - Emerging

<strong>Who We're Looking For </strong><strong>- Product Marketing Manager, Emerging<br><br></strong>The Product Marketing Manager, Emerging owns productization and go-to-market end to end for Clearlink’s Emerging vertical. The role turns recurring monetization demand into repeatable, sell-ready revenue products — anchored to revenue and gross margin — so Business Development and Partner Strategy can close faster, at higher value, and with proof that holds up.<br><br>Emerging spans several distinct categories and audiences: Mobile (WhistleOut), TV/Streaming (the streaming side of CableTV.com and HowToWatch), Moving (Move.org), and Security (SafeWise). Reporting to the SVP, Product Marketing, this role sets standard pricing and packaging for the vertical’s revenue products — Sponsorships, IAB Display, and Distribution — builds the sell-ready assets BD uses in market, keeps a continuous read on the advertiser landscape across each category, stays accountable for delivering what was sold, and reports on performance so every closed deal becomes proof for the next one. Because Emerging covers more than one category, the role calls for someone who can prioritize across distinct advertiser bases and move quickly where demand and opportunity are strongest.<br><br><strong>The Impact You Will Make<br><br></strong><ul><li>Builds and defends value-based pricing and a standard program menu across the Emerging categories. </li><li>Develops product descriptions, positioning, and pitch assets tailored to mobile, streaming, moving, and security advertisers. </li><li>Productizes and packages the vertical’s Sponsorship, IAB Display, and Distribution offerings. </li><li>Keeps one-pagers, talk tracks, rate cards, and case studies current across categories. </li><li>Partners with Partner Strategy and Business Development to answer RFPs from the menu. </li><li>Owns delivery against partner commitments and stays accountable to the outcome. </li><li>Produces standardized partner reporting and QBR support that turns delivery into case studies and into renewed and expanded partner spend. </li><li>Prioritizes effort across the Emerging categories, concentrating on where demand, opportunity, and margin are strongest. <br><br></li></ul><strong>What You Bring<br><br></strong><ul><li>Excellent communication skills (written and verbal). </li><li>Strong analytical and problem-solving skills, including rate-card construction, value-based pricing, and net-revenue measurement. </li><li>Ability to package complex offerings into clear, defensible rate cards, one-pagers, and pitch decks. </li><li>Ability to operate across multiple revenue products (Sponsorships, IAB Display, Distribution) and multiple categories with distinct advertiser bases. </li><li>Comfort positioning to a range of advertisers — mobile, streaming, moving, and security — whose buying criteria differ by category. </li><li>Ability to prioritize and switch context across several categories without losing momentum. </li><li>Time management skills with a proven ability to manage concurrent productization workstreams. </li><li>Ability to analyze and identify trends across audience, partner, and competitive data. <br><br></li></ul><strong>Education And Experience<br><br></strong><ul><li>5+ years of experience in product marketing, media sales, or revenue-side go-to-market. </li><li>Working knowledge of digital media measurement (impressions, clicks, conversions) and at least one B2B2C revenue model (sponsorships, programmatic/IAB display, or distribution). <br><br></li></ul><strong>Preferred Experience<br><br></strong><ul><li>Bachelor’s degree in Business, Marketing, Communications, or related field. </li><li>Background in one or more of the Emerging categories — mobile/wireless, TV/streaming, moving/home services, or home security advertising markets. </li><li>Direct experience packaging editorial or content sponsorships (publisher-, agency-, or platform-side). </li><li>Working knowledge of Google Ad Manager (GAM), IAB standards, and the direct-sold display ecosystem. </li><li>Experience with distribution or syndication deal structuring. </li><li>Experience productizing owned-audience media products for external sale. </li><li>Comfort building go-to-market for newer or less-established categories. <br><br></li></ul><strong>Perks That Set Us Apart<br><br></strong><ul><li>🩺 Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services. </li><li>💰 Invest in the Future: Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%. </li><li>🧘♀️ Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses. </li><li>🏝️ Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!)</li><li>👶🏻 Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment. </li><li>✈️ Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays. </li><li>🧑💻 Flex Schedule: This role is remote-first, with a hybrid requirement for team members located within a 50-mile radius of our Salt Lake City, Utah office. For locals, expect in-office collaboration on Tuesdays and Thursdays, with Wednesdays designated as a flex day based on team and manager needs. Remaining workdays are remote, depending on role requirements. </li><li>🛟 Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses). </li><li>🤝 Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all. <br><br></li></ul>At Clearlink, we go beyond the basics, ensuring your experience with us is not just professionally fulfilling but personally enriching too.<br><br><strong>Interviewing at Clearlink<br><br></strong>We know interviews can be stressful. Here are some stages you can expect from a typical interview with Clearlink.<br><br><ul><li>Once your application is submitted, we will review it and be in touch</li><li>30-min phone call with the Recruiting Team</li><li>30-min - 1 hour interview with the Hiring Manager</li><li>30-min - 1 hour interview with a Clearlink Panel<br><br></li></ul>Some interview processes can vary, depending on the role. Your recruiter will give you a role-specific interview process during your first phone call.<br><br><strong>Why Work For Us<br><br></strong>Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.<br><br>Clearlink Partners & Awards:<br><br><ul><li>Partnered with The Period Project for easy access to menstrual hygiene products. </li><li>Awarded the 2022 Shatter List for breaking glass ceilings in technology. </li><li>Received the 2023 Women’s Leadership Institute Award, pledging to elevate women’s leadership. <br><br></li></ul>Clearlink Values (CLEAR):<br><br><ul><li>Create Community</li><li>Learn & Grow</li><li>Embrace Opportunity</li><li>Act Like An Owner </li><li>Respect Every Person<br><br></li></ul>Committed to accessibility, we encourage you to share any accommodation needs during the application or employment process. Your unique strengths matter, and we are dedicated to providing the necessary support for your success at Clearlink.<br><br>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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